I started my career as an entrepreneur, co-founding two technology startups (B2C and B2B). As a Sr. Engagement Manager at McKinsey, I led top line growth (marketing and sales) and operations optimization for PE-backed B2B technology portfolio companies; in addition, I led investment and commercial due diligences for top private equity companies on tech assets (B2B, B2C).
Key Accomplishments: Independent Advisor: Advised top PE/Growth Equity/Hedge funds/VC funds on investment/commercial due diligence for target assets and markets, and turn-around / top-line growth of portfolio companies. Advise startups across stages on top-line growth, pricing, market entry, strategy, operations McKinsey & Company – Advised top PE firms on technology and consumer investment due diligences and portfolio company turn-arounds (growth strategies, operations optimization)
Scryptech – Co-founded Scryptech, a web/mobile app development house for the TMT industry. Led product management, marketing & sales, and business development happin – Co-founded happin, the “waze for safety threatening news” in the MENA region. Led product management, user acquisition, and go-to-market strategies.
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