David Edelman shares an article on Segment-of-One marketing and how the future of marketing will utilize AI. A bit over 30 years ago, I published an early manifesto about the need to take Segment-of-One Marketing seriously. It was before the Internet, before smartphones, and just at the start of when advanced analytics were getting applied […]
Umbrex is pleased to welcome Marius Möhler as Independent Consultant. Marius loves combining his practical experience in facilitating organizational development projects with his evidence-based knowledge from his academic background to promote lasting change for clients in the private and social sector. His expertise lies in co-creatively designing large-scale transformations – and facilitating their sustainable implementation […]
Umbrex is pleased to welcome Nicolas E Montoya with Loring Park Consulting. A summary of Nicolas’ experience follows. “After earning his MBA from Kellogg, Nico Montoya spent three years at BCG, working primarily in the Consumer practice area. His projects ranged from strategy (portfolio strategy, growth strategy, M&A strategy) to transformation (org transformation, process transformation.) […]
In this article, Joy Fairbanks shares a few tips on measuring milestones and metrics that help monitor the progress of tough goals. How do you know that you are on track for large aggressive goals? Founders, if you are asked to set 2-3 milestones for your startup within a 6-12 month timeframe, what would they […]
Loddie Foose shares an article designed to help you dial up your leadership skills to approach, deal with, and overcome seemingly insurmountable problems in both business and life. Have you ever looked at a challenge head on and thought, “that’s huge… it’s going to knock me over”? In your mind, it may have held the […]
Marja Fox shares her expertise on building a positive and productive company culture in this blog that identifies the value of having fun at work. Everyone hates consultants. We are the business world’s equivalent of lawyers. So, introducing yourself to a new set of clients can be a bit fraught; they already hold a host […]
Umbrex is pleased to welcome Doug Tracy with XformDigital. Doug spent multiple years as a Strategic IT Consultant at BCG, Accenture, and PwC, in addition, he as been a CIO reporting to the CEO at two global Fortune 500 companies. Doug also spent several years with full P&L responsibility as a Chief Operating Officer at […]
Boris Galonske shares an evergreen article on the ever-changing (but ever-present) issue of political risk and how to approach it regardless of what the current risk is. Coming to grips with political risk In the past, the concept of political risk has been somewhat obscure. Applications with relevance for day-to-day management have not been entirely […]
Umbrex is pleased to welcome Sean Maurer with Maurer Consulting. Sean started his career as a market research consultant with ACNielsen BASES doing new product research for companies like P&G, GP, and GlaxoSmithKline. After business school at Duke, he worked for BCG in the Atlanta and London offices with clients such as IP, Boeing, B&Q and […]
Umbrex is pleased to welcome Tim McManus with TCMcManus Consulting. Tim is a global expert regarding the development and delivery of major capital projects and programs and is an advisor to companies and governments involved with the planning, development and delivery of major infrastructure, transportation, urban development, resiliency and sports facilities capital projects and programs. […]
In this article, Tiago Garjaka explains how CEOs undermine and inhibit the business transformation process. We all know that CEOs play a unique role in an organization. They are responsible for linking the organization to the outside world, setting up and delivering on the vision, strategy and goals, leading the executive team, and defining the […]
Umbrex is pleased to welcome Yoshiomi Kubota as Independent Consultant. Managing a management consulting company for large corporations in Japan. Also developing and providing AI services. Previously, worked for global top strategy consulting firms (McKinsey and Roland Berger) and one of the top venture capital firms in Japan (Global Brain). Started career in IT industry […]
