Umbrex is pleased to welcome Ulrich Schumacher. Ulrich is an expert in CRM, CEM, e-commerce and marketing; especially in the B2B and B2C retail environment. To date, he has been able to successfully apply his skills in various renowned companies in consulting and line functions. Ulrich is able to lead and realign large marketing areas […]
Aneta Key shares a fun, and fast, survey that reveals the things people do while in a virtual meeting. Fill in the survey to access the results. We have all been guilty. Multitasking. Oversharing. Faux pas. See a list of 25 things people do while on virtual meetings. (Secretly) confess your virtual meeting sins […]
Umbrex is pleased to welcome Sean Folan. Sean is a versatile brand growth strategist with deep expertise leveraging insights and analytics to build and activate brand strategies and growth plans for clients in healthcare, consumer products, hospitality, aviation, telecom and financial services. His work has ranged from category and brand creation to product/service innovation, launch […]
Umbrex is pleased to welcome Colleen Miner. Colleen Miner spent three years as a consultant and Instructional Designer at McKinsey, and has just started her own consulting firm to work on education innovation and future of work projects. Prior to McKinsey, she was Senior Director, Content Strategy for 2U, Inc. and the Digital Learning Project […]
Diane Mulcahy was recently interviewed on the Ideas X People podcast where she discusses the gig economy and how to use it to your advantage. I actually created the MBA class on the gig economy at Babson College about seven years ago, and at the time, the gig economy was not even a thing […]
Tommy Kim provides an article that explains the differences between Private Equity (PE) and Venture Capital (VC). Private Equity (PE) vs. Venture Capital (VC). You suddenly realize that you are being presented with two similar, yet different types of capital sources. PE and VC investment management businesses offer investors different types of return on […]
The scope of an internship or employee position can be difficult to define; fortunately, Robbie Kellman Baxter shares key tips that help clarify communication and identify requirements, ensuring expectations are understood. The needs of a new subscription business change rapidly, especially early on. Before organizations invest in technology infrastructure, they often serve subscribers in […]
In this article, Amy Giddon reveals what her team discovered when they asked the public about courage. What we learned when we asked 250 people about their fears. ‘Courage starts with showing up and letting ourselves be seen.’ — Brené Brown We’re having trouble seeing each other these days. It’s always been hard to […]
You can use IFTTT (stands for “if this, then that.”) to connect many common applications with one another. No coding required. E.g., I used this applet to send all my Instapaper highlights to my Evernote account. For more advanced integration options, check out Zapier.
David A. Fields offers timely advice on how to reconnect with decision makers after a long period of no contact. Every decision maker who’s regularly in conversation with your consulting firm is a high-potential source of projects and revenue. But if you’ve been out of touch with a prospect, restarting the relationship can feel […]
Martin Pergler shares an article that explores risk appetite and how to address it as we move into phase two of COVID-19. Act I of COVID response has been about broad societal measures to stop the pandemic from overwhelming the health system, e.g. physical distancing, pausing the economy, cutting travel; all to slow exponential […]
This tip is from an exercise we did last week in Tiago Forte’s Building a Second Brain course. Write down your twelve “favorite problems” and save in your notes app or desktop or some place you’ll see regularly. The idea being: by writing them down and reviewing periodically, your mind will be working on these problems in […]
