Xavier Lederer shares an article that includes the steps to be taken to help discover and confirm the mission statement of your company or brand. “Who cares about our Core Purpose?” I thought when I joined my first company. “Isn’t a Core Purpose just a few vague nice-sounding words in an employee handbook?” I couldn’t […]

Tobias Baer explores a question many may have on their mind right now. This morning I found myself in disbelief and incredible sadness that once again, there is a war on European soil. What will it take to end it? In my psychology studies, I found a voice of authority that can give us a […]

Kaihan Krippendorff shares an article on where to start when you are thinking of building ecosystems in business. The nature of competition in business is changing. What has historically consisted of company-to-company rivalry has evolved into a struggle between competing ecosystems to gain supremacy. Business ecosystems consist of two or more partner companies who agree […]

Luca Ottinetti shares a post on a business model design that competes to win.  Business model design is a fundamental driver of shareholder value creation. It is the foundation for company performance upon which all actions follow. Its primacy cannot be overstated, yet most companies haven’t fully internalized how to compete through business models. WHY […]

Karen Barth shares an article on the problem of cognitive bias and what to do when you don’t trust your brain.  Many business strategists rely heavily on intuitive thinking. But what if you can’t trust your intuition as much as you think you can? Human brains are amazing. We can send people to the moon […]

In this detailed and informative article, Johannes Hoech provides the key to effective digital lead generation. There’s a story that small- to mid-sized startup CEOs love to tell about the early days of their business: The story of the CEO, alone with nothing but a laptop and a phone, dialing lead after lead after lead […]

In this article, Joydip Gupta identifies the one thing that separates winners from losers in the startup arena.  Most of you know the usual must-have’s in a startup business plan. Market must be big, product should solve a real pain point, scalable idea, strong leadership team, solid execution, and so on. No, these are not […]

In this post from his company website, Jeremy Greenberg shares the ten tenets of the customer diplomacy movement. As business owners and leaders, we know that our customers are the lifeblood of our companies. Without them, we wouldn’t exist. When customers leave us for our competitors, express dissatisfaction, or want to see a change in […]


Jay Jung shares a case study on negotiating venture capital term sheets that helped their client increase their valuation by 80% and double the capital raise. Most founders are not deal makers. In contrast, most investors are highly experienced deal makers. One of our Client Companies received a term sheet from a well-known VC in […]

Jared Simmons shares an evergreen post on team management and managing stress.  There are a lot of individual motivations on a team, and they don’t always align with what that team has been tasked to do. Because of these variants, you may find yourself caring when others don’t about the project tasks at hand. A […]

Indranil Ghosh shares a podcast from the Impact Unicorn series where he interviews Robert Hokin from Greenbackers Investment Capital on how to build a sustainable climate impact investment platform. This week, I speak to Robert Hokin from Greenbackers Investment Capital about how to build a sustainable climate impact investment platform. Robert also outlines how Greenbackers is […]

Amanda Setili shares insights on managing remote employees from her own experience of working remotely. Many companies are wrestling with how to best manage and motivate the many employees who want to work remotely on a permanent basis. It recently occurred to me that others might benefit from the lessons I’ve learned during the many […]