Alun Thomas shares a short post on the “green steel” initiative in the UK.  The first consignment of “Green Steel” i.e., steel produced without consuming coal, just shipped to Volvo. This is one of many such initiatives  The EU is exploring extending its Carbon Border Adjustment Mechanism (CBAM) to the steel industry, levelling the playing […]


Jeffery Perry shares a post that explores Gen Z  and their move towards financial acumen. Gen Z is no longer just children. The oldest members of Gen Z turn 25 in 2021 and are demonstrating their own attitudes about money and their financial futures. As the first generation to be completely immersed in digital technologies, […]


David A. Fields explains how your consulting firm could benefit from his experiment with outreach. There are people you’ve not talked with in years, and it’s a shame. They’re good people, you enjoyed your relationship with them, plus, reconnecting could help generate business for your consulting firm. But if you’ve been out of touch for […]


In this post, Jessica Lackey identifies the five costs of misalignment and what you can do about it.  It can be easy to stay super busy by taking action in our lives and businesses. #productivity #hustleculture But if the actions we are taking are not aligned to our deepest blueprint, our inner knowing, then we […]


One idea for starting a project in a new industry or with a new client: scan all client documents handed over as part of an initial data request, make a list of acronyms you find, and look up any that are unfamiliar. Then: ask the client about any not found online, because those acronyms are […]


Barry Horwitz shares an article that extolls the benefits of reading and reading some more.  Students in my strategy classes at Boston University often ask: What applicant characteristics matter most when applying for positions with strategy consulting firms? Of course, there are some obvious ones — sharp analytical skills and strong communication capabilities among them. […]

Umbrex is pleased to welcome Florian Heitzenberger.  Florian has a BCG background, worked as Manager Corporate Business Development/Strategy for a global industrial goods company and has been running his own consulting firm focused on strategy, business model innovation, post merger integration and start-ups since 2018. Florian lives in Vienna (Austria) and is happy to collaborate […]


Susan Meier shares a post from Workspace Studio on the office of interior designer Antigone Michaelides. What do you do? I tell spatial stories. People ask sometimes, what’s your style? And I say that that’s an irrelevant question, and I refuse to answer it. What matters is that I listen, and I get this raw […]

Umbrex is pleased to welcome Lynn Compton Seay with Seay Associates. Lynn is a registered nurse with 5 years of clinical experience and a deep understanding of frontline care delivery.  As a management consultant with McKinsey & Company, she worked broadly across functions (operations, strategy and org) and developed depth in large-scale enterprise transformations. As […]


Robyn Bolton shares one simple rule that can help build a culture of innovation and a solid team.  I do.  We do.  You do. My Mom taught pre-school.  It wasn’t a job; it was her calling.  Kids gravitated to her like she was the Pied Piper, and she greeted them with unequaled patience, acceptance, and […]


Robbie Kellman Baxter asks and answers what features should be free and what should be paid in a freemium subscription? I get asked all the time what features should be freemium (aka free forever) and what features should go behind the paywall. The answer is, of course, it depends. But here are some useful frameworks. […]

Umbrex is pleased to welcome Daniel Behr. Daniel is an entrepreneurial leader skilled at developing and implementing growth and innovation strategies. He brings a unique combination of experiences in strategy consulting, startups, business development and the commercialization of new technologies in the life and physical sciences. Daniel seeks to help leadership teams figure out “where […]