Umbrex is pleased to welcome Laura Anne Lee with O Type. With 20+ years of operating experience, Laura has uniquely strong expertise in launching global businesses at large public companies and helping companies scale at various life cycles.
She was most recently Chief Content Officer at Twitch where she set the company on a path to profitability by restructuring key business deals and overhauling the GTM function, resulting in >$200M in cost savings. At YouTube, Laura grew the North American division to over $5BN in revenue. She rapidly grew Margaritaville’s digital footprint 300% and demoed down its core audience by 20 years. At Viacom, Laura ran MTV’s BD and M&A function, driving over $300M in M&A deals, and launching the profitable iTunes business.
Laura has advised high growth companies like GetYourGuide and Patreon on strategic expansion and GTM refinement and Fortune 100 businesses while serving as a Senior Advisor at McKinsey. She also has 10+ years of experience serving on public (e.g., American Apparel, MediaCo, The Arena Group) and private (e.g., Watchmojo) boards and has extensive experience chairing Audit, M&A, and Digital committees.