Three Strategic Communication Tips

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Three Strategic Communication Tips

Davina Stanley Seattle, WA BA, Deakin U McKinsey & Co Meta HSBC That's Clear
Thought Leadership

Davina Stanley explains how to improve your presentation and make communicating the message more effective in three simple steps. 

Presentations that land are magic.

You know what it feels like.

Your audience asks intelligent questions.

They aren’t stuck in trying to understand your message.

They are naturally discussing it with you.

How do you craft presentations that have a high signal-to-noise ratio that your audience can easily understand?

We want to make it easy for our audience to know what to ignore and what to heed.

As Nasim Taleb said:

‘The difference between noise and signal.

Noise is what you are supposed to ignore, signal what you need to heed.’ Nasim Taleb, author Antifragile and Black Swan

How to craft high-signal presentations

High-signal communication is insightful and minimal.

Like a tidy house.

It also looks so easy once it is done.

Too easy, even.

Here are three strategies to help you lift the signal in your next communication.

 

Key points include:

  • Hyperfocus
  • Use specific language
  • Single sentences

 

Read the article, High-signal communication, on ClarityFirstProgram.com.