Sign up for a Hubspot CRM account

Sign up for a Hubspot CRM account

HubSpot’s CRM serves as the foundation for managing contacts, companies, and deals in one integrated platform. Whether you choose the Free, Starter, or Professional plan, the initial steps for creating your account are straightforward. In this chapter, we’ll walk through how to sign up for HubSpot CRM, highlighting what you get at each plan level without delving into customization or importing data—those topics will come later.

Plan Options

1. HubSpot Free

What You Get:

  • Core CRM features (unlimited users, contact management), basic deal pipeline, limited marketing email sends, and simple email logging.
  • Ideal for trying HubSpot, or if you only need the essentials of a CRM without advanced automation.

Key Limitations:

  • Only one sales pipeline, restricted property usage (10 total custom properties across all objects), no multi-step workflow builder for automation.
  • Marketing emails are capped at a small monthly send limit.

2. Starter

What You Get:

  • All of Free’s features plus deeper functionality: more custom properties (up to 1,000 per object), slightly increased email send limits, and basic automation (like single-step follow-up emails or short sales sequences).
  • More comprehensive customer support.

Key Limitations:

  • No advanced workflow builder with branching logic.
  • Limited pipeline count (often 2 pipelines total) if you want separate pipelines for different services.

3. Professional

What You Get:

  • Full workflows, multiple pipelines, advanced reporting, lead scoring, higher email send limits, sequence enrollments, and extensive customization.
  • Great for consultants needing robust automation, multi-stage pipelines, or deeper analysis.

Key Limitations:

  • You still can’t fully remove or add new built-in system lifecycle stages, but you can rename them or create custom fields.
  • More expensive monthly cost.

4. Enterprise

This is also an option for larger-scale teams, but many independent consultants don’t require that level.


Step-by-Step: Signing Up

  1. Visit HubSpot’s Website
    • Look for a “Get started” or “Create a free account” button.
  2. Choose a Plan
    • If you want to explore HubSpot’s CRM without cost, select Free.
    • If you decide you need slightly more features (like better email marketing or multiple pipelines), pick Starter.
    • If you know you want advanced automation and reporting from day one, choose Professional.
    • You can always upgrade or downgrade later, but keep in mind that some plan transitions can alter your usage or property limits.
  3. Enter Basic Details
    • Provide an email address, typically your business email.
    • Set a password.
    • HubSpot may ask about your role or company size, which they use to tailor tips or defaults.
  4. Verify Email
    • HubSpot sends a confirmation link. Click it to activate your account.
  5. Initial Setup
    • HubSpot might prompt a quick onboarding flow, like naming your account (which you can rename later in settings).
    • If you picked Free, your portal’s main features are ready immediately. Starter or Pro often show extra capabilities—like custom field counts or a workflow builder.

3. First Steps After Creating Your Account

Though we’ll detail import and customization in subsequent chapters, a few immediate steps may help you:

  • Confirm Your Pipeline
    • For the time being, you’ll see a default pipeline with standard deal stages.
    • If you have Starter or Pro, you can rename stages or add a second pipeline (depending on your plan limit) later.
  • Explore the CRM Navigation
    • Contacts: Where your people records are stored.
    • Companies: Business entities you might associate deals with.
    • Deals: Potential revenue opportunities, with columns for each stage in the pipeline.
  • Check Starter/Pro Features (If Applicable)
    • Starter: Basic automation, slightly higher email send limit.
    • Pro: Workflows, advanced reporting, sequences, multiple pipelines.
    • Don’t worry about implementing these advanced features yet—we’ll get to them in future lessons.

4. Which Plan Is Right for You Right Now?

  • Start with Free if:
    • You’re uncertain about HubSpot, just want to explore the CRM basics, or have minimal automation or pipeline needs.
  • Starter if:
    • You want more than Free’s property and pipeline limitations, need basic automation, or plan moderate marketing emails.
  • Professional if:
    • You require advanced workflow automations (branching logic, multi-step campaigns), multiple pipelines for different lines of business, or robust reporting from the get-go.
How to Set Up and Use HubSpot CRM

Lessons:

Table of Contents

How to get started

1

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Tell us about your project

2

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Interview candidates

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3

Select your consultant and start work

Find a Consultant

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