Default “entry sprint” for one country decision—from hypothesis to board-ready business case + launch blueprint.
Standard 12–16 week workplan (default sequence)
Weeks 1–2
- Thesis + guardrails
- Long-list scoring
- Initial regulatory scan
- Stakeholder map
- Workplan + data room
Weeks 3–4
- Market sizing triangulation
- Customer and partner interviews
- Competitor benchmarking
- Draft price corridor
Weeks 5–6
- Channel economics validation
- Entry mode short-list
- Tax/seller-of-record options
- Data/privacy pathway
Weeks 7–8
- GTM design (offer, sales model, marketing plan)
- Delivery + footprint design
- Vendor shortlist
Weeks 9–10
- Business case model build
- Unit economics + working capital
- Scenarios
- Risk register + stop-loss triggers
Weeks 11–12
- Readiness gates
- 90–180 day plan
- Decision workshop(s)
- Board memo + appendix pack
Weeks 13–16 (optional)
- Partner pressure tests
- Pilot design
- Launch war-room setup
- Hiring pipeline kickoff
Meeting cadence pack (minimum)
- Weekly working review (60 min)
- Exceptions only; critical path + RAID log
- Ends with owners + due dates
- Exceptions only; critical path + RAID log
- Steering committee (every 2 weeks, 60–90 min)
- Scope trade-offs, entry mode, investment gates, stop-loss status
- Scope trade-offs, entry mode, investment gates, stop-loss status
- Deal desk (weekly, 30–45 min)
- Price corridor enforcement, non-standard terms, credit exceptions, give-get logging
- Price corridor enforcement, non-standard terms, credit exceptions, give-get logging
- Risk and compliance check (biweekly, 30 min)
- Third-party diligence, screening, red flags with actions
- Third-party diligence, screening, red flags with actions
Pre-read and agenda outlines
Pre-read (one page)
- Milestones + next two-week look-ahead
- Top 5 risks (trend + triggers)
- Decisions needed this cycle
- KPI deltas (only the ones that changed meaningfully)
Decision agenda format
- Decision to make: ____________________
- Options considered: ____________________
- Recommendation: ____________________
- Trade-offs (cost/speed/risk/control): ____________________
- Owner: ____________________
- “What would change our mind”: ____________________
Decision workshops to schedule
- Short-list workshop (week 2)
- Confirm weights; challenge top two scoring drivers; lock 2–4 countries to deep dive
- Confirm weights; challenge top two scoring drivers; lock 2–4 countries to deep dive
- Entry mode workshop (week 6)
- Compare build/partner/buy using the same unit economics + control assumptions; decide default + fallback
- Compare build/partner/buy using the same unit economics + control assumptions; decide default + fallback
- Board pre-brief (week 11)
- Walk top five assumptions, downside case, staged investment gates
- Walk top five assumptions, downside case, staged investment gates
Default file set (keep linked, not duplicated)
- Integrated plan
- Assumptions ledger
- Decision log
- RAID log
- Country scorecard
- Business case model
- Readiness gate tracker
- Risk register
- Thesis + guardrails