Podcast: content marketing
Unleashed, hosted by Umbrex Co-Founder Will Bachman, is the podcast that explores how to thrive as an independent professional.
HOW TO THRIVE AS AN
INDEPENDENT PROFESSIONAL
Past Episodes

Unleashed Essentials
We’ve collected a set of top episodes that we most frequently recommend to answer the most common questions on getting started as an independent consultant. If you are new to Unleashed, start with these.


Episode
531
Huijin Kong, Author of Positive Influence, The First and Last Mile of Leadership
Huijin Kong


Episode 520. David A. Fields on Effective Outreach Emails
David A. Fields talks about the purpose of outreach emails and how to ensure they are effective. The purpose of outreach is not to sell, but rather to create conversations. He talks about both ‘cold’ outreach, which is to contacts who you don’t know and ‘cool’ outreach, which is sending emails to people who the
listenEpisode 479: Justin Nassiri on LinkedIn Profile Managed Service
Justin Nassiri is the founder and CEO of Storybox Inc, a McKinsey alum, and president of Executive Presence, a company that helps executives become thought leaders on LinkedIn. He has a B.Sc. in Electrical Engineering from the Naval Academy, is a qualified nuclear engineer, and is a graduate of Stanford University’s School of Business. In
listenEpisode 451: Michael Katz on Business Newsletter Best Practices
Michael Katz is the author of four books, an award-winning humorist, and the founder of Blue Penguin, a company that helps professional service firms and solos talk and write about their work in a clear and compelling way. He has an MBA from Boston University and a BA in Psychology from McGill University in Montreal.
listenEpisode 409: Video Marketing
Nina Froriep is a video producer and visual storyteller. Her company enables business coaches to grow their business with consistent and easy-to-implement video marketing, and today she shares her expertise on video content marketing for business. Key points include: 15:32: Finding a professional video editor 17:28: Tips of doing a video series 22:28: The
listenEpisode 361: The Practice
Seth Godin discusses his career trajectory, his books, his daily practices, his view on content marketing, and why he made the decision to avoid social media.
listen