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Venture Capital

Venture Capital

Umbrex is pleased to welcome Carlos Urueta. Carlos’ consulting practice addresses private equity portfolio company management; he has broad experience and leadership roles working with private equity and venture capital realizing investment theses. Carlos spent formative years at Merrill Lynch (mergers and acquisitions product team), Rothschild and McKinsey. Typical assignments will center on market entry (go-to-market) […]

Umbrex is pleased to welcome Benjamin Niedner with Navis Advisory. Benjamin helps corporations, founders and investors create long-term value using private capital. His Venture Capital as a Service solution ( enables family offices and corporate innovators to capture the strategic value of being in control of their own venture capital program — without compromising on […]

Umbrex is pleased to welcome Tony Zheng with OpsArmy.  Tony is a serial entrepreneur with a record of driving growth and innovation. He is the founder of OpsArmy, a talent marketplace, helping businesses hire international talent in roles like social media marketing, design, and content marketing. Previously, he was an early employee at a ventured […]

Umbrex is pleased to welcome Susanne Michelle Gruda with SMG Ventures. Susie has spent the last several years in venture capital and family offices helping to scale portfolio companies and advise on ventures investment decisions. She has also led fundraising ($100M+) for an investment fund and 6 portfolio combines. She has a deep understanding in […]

Umbrex is pleased to welcome Martin Band. Martin is a Software-as-a-Service growth stage Chief Product Officer, CTO and CEO with experience in over 40 SaaS SMEs, Oracle and Salesforce as well as Boston Consulting Group and Schlumberger. Martin is a leader and enabler of hyper-growth and mentor to entrepreneurs. He has extensive experience with Private […]


Jay Jung shares a case study on negotiating venture capital term sheets that helped their client increase their valuation by 80% and double the capital raise. Most founders are not deal makers. In contrast, most investors are highly experienced deal makers. One of our Client Companies received a term sheet from a well-known VC in […]

Umbrex is pleased to welcome Sertac Yeltekin with Zingforce Ventures. Mr. Sertac Yeltekin is the Founder and Managing Director of Zingforce Ventures “Z-Force”, a firm specialized in venture building, advisory and social finance based in Singapore. He is also the Co-founder and General Partner of Purpose Venture Capital, a firm investing in early stage tech companies […]

Umbrex is pleased to welcome Odd Utgård with The Real Consultancy.  Odd  spent two years with McKinsey in Oslo following his graduation from the London School of Economics. After McKinsey, he spent several years working with high tech startups and spin-offs from research institutes and universities, before founding the leading Norwegian tech incubator and seed […]


  Raising venture capital for a startup is not an easy task, however, Jay Jung shares a case study that details the problems involved and the steps taken to ensure successful funding on a non-tech, mid west company seeking investment funding.  Embarc Advisors successfully advised a Client Company, located in the Midwest, with their first […]


  Tommy Kim provides an article that explains the differences between Private Equity (PE) and Venture Capital (VC). Private Equity (PE) vs. Venture Capital (VC). You suddenly realize that you are being presented with two similar, yet different types of capital sources. PE and VC investment management businesses offer investors different types of return on […]