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Small Business

Small Business

  Amanda Setili was interviewed on the Quest for the Best podcast where she shared how to identify and act on opportunities in a fast-changing world for small business leaders. I would have to say (I was inspired by) my fourth grade teacher Mrs. Tidwell. She grew up on a farm and she’d tell us […]

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  When interviewed on the P is for Profit podcast, Susan Meier exposes the biggest myths about branding, identifies what a small business can do to establish its brand and create a competitive advantage, and explains how to make your business relevant to your target audience. A visual artist is just a fancy way of […]

  As the disruption continues, many businesses struggle to retain their employees. This post from David Burnie’s company provides strategies that can help keep employees on board, engaged, and motivated. Happy, successful employees are critical for a successful company. While companies must consider how to retain employees at the best of times, employee retention is […]

  Sarah Ralston Miller and Zaheera Soomar co-authored this article on how to support and strengthen company culture during the current crisis.  Through the Covid-19 pandemic, our world of work has changed almost overnight. In the past few weeks, we’ve spoken with senior leaders at organizations with whom we have been working to strengthen their […]

  In this detailed article, Surbhee Grover identifies the decision-making inputs and new market approaches that will be required to survive in the new economy. For entrepreneurs, coming out of COVID-19 isn’t the end of a crisis. It’s the beginning of a new way of thinking about their approach to product-market fit, financing, marketing and […]

  As more employees work from home, it is important to establish clear guidelines and routines, this post from David Burnie’s company provides ten questions businesses should ask to ensure the switch to working remotely runs smoothly.  Establishing a work from home (WFH) program is an essential part of a business continuity plan. In the […]

  Dan Markovitz explains why some methods of measuring performance and quality seriously lack the data to make an impact.   Pity the employees at a Starbucks in midtown NYC. In a misguided attempt to improve quality, the management posts monthly scores on a variety of metrics. . . without understanding anything about effective use of […]

  Stephen Redwood provides answers to commonly asked questions that help his clients increase the strategic value of Human Resources (HR). If there is one thing that has been a constant over my years in HR and decades as a consultant, it has been the sense that the HR function is too often a supplicant […]

  It takes more than talent to become a valued employee in today’s workplace. Sherif El Henaoui identifies the benefits of finding the right fit.  Top people are desired. Every company wants them: the intelligent, creative, endurable, high-performance worker. Since this desired workforce is rare, there is a “war” as suggested by the HR literature. […]

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  Mike Cox answers a question that is close to the heart of every business owner and entrepreneur who may be considering bringing new people into the business, “How much equity should I give a new hire.”   This question greys the hair of every business owner and entrepreneur. After all owners bear the burden […]