News Reports

News Reports

  Martin Pergler summarizes the assessment of comparative risk levels from two recent press articles and compares them to simple-minded risk assessments to identify the value of the information.  As we gingerly try to “unfreeze” economic and social activity after this first wave of COVID, there’s a lot of prognostication what formerly normal activities are […]

  Do you find yourself stressed about your consulting firm? David A. Fields provides the advice you need to adopt a healthy approach to business to ensure long-term productivity and prosperity.  These days, maintaining physical distance preserves your health and protects those around you. News Flash: Mental and emotional distance between you and your business […]

  David Fields explains how to maximize the benefits of video conferencing by encouraging clients to give a testimonial. He provides five stellar tips, including questions to ask to ensure you make the most of the moment.  Your consulting firm’s prospects and clients are settling into the video call format. Other than the relationship-building advantages […]

  As more consultants rely on video conferencing to connect with clients, David A. Fields shares timely, tractable, and tongue-in-cheek tips on how to avoid common mistakes that are all too often made.  Are there video call-specific rules of etiquette? Of course. Remember the old days, when people left their houses? Consultants would frequently travel […]

  Jason George explains with delightful simplicity how the formula used by Dr. Seuss to tell a story is a good example to follow for presentations. The distillation of the core idea to ensure comprehensive understanding that opens the door to deeper exploration. Author Theodor Geisel was dealing with some tough constraints. The audience for […]

  David A. Fields provides expert advice on how to manage customers during a crisis.  What do you do when your well-intended outreach call crashes into a brick wall of negativity? Like many consulting firm leaders, you may have been burning up the phone lines the past week or two, reaching out to your clients […]

  David A. Fields offers an encouraging post on how to manage your ego when clients don’t respond to your overtures. With a sigh and subtle shake of your head, you send one more outreach email to Pippi Burntkernels, the co-founder and COO of Plumper Popcorn, Inc. A few months ago, you and Pip had […]

  In this timely post, David A. Fields provides ten strategies consulting firms can implement to help navigate through difficult times.  You’re swimming in a vast sea of stressful news and, given today’s reality, you’re well within your rights to feel anxious, nervous and uncertain about how your consulting firm should proceed. Clients are shutting […]

  David A. Fields offers a valuable resource for consulting firms in this series of articles that provide a comprehensive guide to marketing tactics.  Your Challenge: Can you come up with even one tactic that’s not on the list below? (Bonus points if you post two or more tactics.) Have you ever wanted to co-write […]

  Pitching all the reasons why your company, service, or product is better is often received with a lack of response. David A. Fields explains where the miscommunication lies and provides a solution to the problem.    You know a rain barrel full of reasons why your consulting firm is better than other firms that […]