new product development

new product development

Umbrex is pleased to welcome Andrea Ziegler. Andrea spent five years as a Consultant with BCG and Bain, in Canada and South Africa. After leaving consulting, Andrea spent a couple of years doing in-house strategy work for Bell Canada. Since then she has been the President/CEO of three small to medium-sized digital media businesses, each of which she successfully sold. Andrea’s undergraduate degree in Systems Design Engineering combined with her MBA and extensive experience in strategy, operations and management enables her to efficiently identify, launch or improve new or existing digital businesses.

After Andrea’s most recent leadership role at Workopolis, Canada’s leading job board, she moved to Jasper, Alberta and transitioned to being an independent consultant. When she is not working, she is back-country skiing, hiking, mountain biking, or paddling. Andrea is happy to collaborate on projects involving strategy, new product development or other areas in the digital economy. She is also highly experienced and capable at preparing SMBs for a sale process.