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Digital Persona

Digital Persona

  Pitching all the reasons why your company, service, or product is better is often received with a lack of response. David A. Fields explains where the miscommunication lies and provides a solution to the problem.    You know a rain barrel full of reasons why your consulting firm is better than other firms that […]

The subscription business is based on long-term relationships with customers. Robbie Kellman Baxter shares ideas on how to build strong relationships that work for both your personal life and in business.   Over the holidays, I started thinking about what my work on The Forever Transaction and The Membership Economy has taught me about building […]

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Susan Drumm provides four steps to ensure you will get honest feedback from your team. Do you think you can get your team to give you honest feedback? Like no-holds-barred honest?   Many of my clients tell me they struggle to get real feedback from their direct reports and I’m not surprised. Does this story sound familiar? […]

Robyn Bolton shares five techniques that can help you understand your toughest customers in this post recently published on Forbes. Let’s be honest, we love talking to people who just ‘get’ us. I believe this is because we often must hold a number of conversations with people who don’t ‘get’ us. In business, the people who […]

This post from Jeremy Greenberg’s company blog identifies five lessons that CEOs can learn from Howard Stern. Howard Stern has been one of the most controversial entertainers since he hosted his first radio show over 40 years ago. Love him or hate him, he has enjoyed a successful career thus far – building his brand […]