Client Engagement
Client Engagement
David A. Fields offers practical scenarios to get a company foot in the door of a new client. A small project with a new client could pave the way to a long-term, lucrative relationship with your consulting firm. Alternatively, it could waste your time with a low-margin, low fee engagement. Let’s say your consulting firm has forged a connection with Esther Bunnie, CEO of Cad’s Berries, a multi-national player in the chocolate novelties market. Cad’s Berries is completely missing the…
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