Barry Horwitz explains how applying war games to business is a useful exercise and effective planning tool.  “You’ve probably heard the term: ‘War games.’ Long used in a military context to plan for future conflicts, when applied in a business setting, the phrase refers to a group exercise in which participants try to anticipate the possible moves of a competitor by pretending to “play for the other side.” I have used this technique many times, across a range of clients…