Luca Ottinetti shares a post on a business model design that competes to win.  Business model design is a fundamental driver of shareholder value creation. It is the foundation for company performance upon which all actions follow. Its primacy cannot be overstated, yet most companies haven’t fully internalized how to compete through business models. WHY IT MATTERS A clear indication of the importance of business model design (BMD) is the company’s ability to retain its market position. The lifespan of…

Umbrex is pleased to welcome Florian Heitzenberger.  Florian has a BCG background, worked as Manager Corporate Business Development/Strategy for a global industrial goods company and has been running his own consulting firm focused on strategy, business model innovation, post merger integration and start-ups since 2018. Florian lives in Vienna (Austria) and is happy to collaborate on projects in Europe….