In this article, Cheryl Lim Tan shares six ways to be a savvy wholesale buyer. The Boutique Hub and Tundra have communities of thousands of buyers who are always looking for more ways to confidently grow their business and make smarter buys. Some of the questions we often receive are around retail best practices for tracking metrics as well as tips for sourcing product. So we’re bringing in experts to share their advice with our buyers! Ashley Alderson is the…

From David Hensley’s company blog, a post on assessing and improving the company brand. We are often called in to advise on whether and how to refresh B2B brands, and even ‘should we change our name?’ Our advice is always that it depends on the circumstances. Has the product offer changed significantly? Has the nature of your competitive advantage changed? Are  your customers becoming less loyal to your brand? Are you addressing new markets for whom your name or visual…