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B2B strategy

B2B strategy

Umbrex is pleased to welcome John Thorneycroft with Independent Consultant. John is an experienced executive and advisor who has recently launched an independent consultancy practice in the Amsterdam area. He was a generalist at McKinsey Netherlands for 5 years, before joiningg BT plc in the UK, where he led numerous major strategic and commercial product departments till 2016. Since then John has led strategic redesign and portfolio change at two tech scaleups. John specialises in crafting practical, deliverable, underpinned B2B…