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David Burnie shares a post that explains why now is the time to refresh your growth strategy.

The COVID-19 crisis has impacted businesses worldwide. Globally, governments have put economies on pause, and businesses have shuttered their doors to try and limit the virus’ spread. Factories have idled, and customers have sheltered in place as the world weathers the storm. Whether or not this strict response was necessary, or an overreaction, is a side debate – it happened. As we move from the frenetic pace of survival into recovery, businesses now need to seize the opportunity that has been presented.

Deloitte Canada’s recent September 2020 Economic Outlook noted that Canada’s economic activity is not expected to fully recover to pre-pandemic levels until the second half of 2021. Businesses still operating have withstood the immediate shock to revenues and survived the initial downturn; now they need to leverage this recovery period and set the foundations for future growth.

There are 5 key reasons outlined within this article as to why businesses need to invest now in refreshing their growth strategy:

To convert crisis urgency into future momentum

To gain first-mover advantage on emerging trends

To adapt to a technology-focused market

To take advantage of the robust talent pool

To build resiliency into their strategy

By heeding to these reasons and acting to refresh growth strategy, businesses can position themselves for success in the recovery and post-pandemic world. They will better understand their customers’ problems and what they as a business can do to solve them, thus working towards increasing market share, entering new markets, and growing revenues.

Key points covered include:

• Converting crisis urgency into future momentum
• Gaining first-mover advantage on emerging trends
• Adapting to a technology-focused market

Read the full article, Why Now is the Time to Refresh Your Growth Strategy, on BurnieGroup.com.