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Umbrex is pleased to welcome Kristoffer Ekelund with East Point. Kristoffer professional background consists of ~12 years from consumer goods and retail and ~8 years management consulting from firms like Procter & Gamble, Apoteket and Bain & Co. He currently resides in Sweden and has spent significant time with international engagements across Europe.

Kristoffer has worked extensively on strategic and operational matters in a retail and FMCG setting, including strategy planning, business development, M&A/due diligence as well as Lean operations and organizational design. He earned his graduate degree at the London School of Economics in the UK and his bachelor’s degree from Macalester College (MN) in the US.

Kristoffer is now running his own advisory business and welcomes discussions related to collaboration, projects, transformation, new ventures and other significant change efforts.