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Umbrex is pleased to welcome Hugo Breton with ActionCOACH Halton. Hugo began his career as a business consultant at McKinsey & Company. He led performance transformations in the Americas and Sub-Saharan Africa across the technology, retail, automotive and logistics industries. He later joined Citibank, where he implemented new marketing and retail banking processes. Hugo led the Latin American operations team for Riot Games, supporting the most popular online video game and the launch of four new titles. He co-founded Octhopus, a virtual assistant platform with social impact.

He launched his firm when moving to Canada with his family. Hugo is a Certified Business Coach and the Managing Partner at ActionCOACH Halton. He works with entrepreneurs, business owners and executives to grow their organizations, strengthen their teams, and build cultures that attract top-tier talent.

Hugo holds an MBA and an M. of Eng. in Manufacturing from the University of Michigan. He lives outside Toronto with his wife and two high-school-age children. He loves writing, reading, movies, music and video games. Hugo loves collaborating in GTA and remote projects involving productivity, culture and lean operations.