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The Limitations of AI in Scenario Work


The Limitations of AI in Scenario Work

In this article, Susan Dunn explores the capabilities and scope of using AI in Scenario work and what she has found out in the process of doing so. 

Earlier this year, we offered a Scenario Series for a fantastic group of fellow consultants. Using my book as our guide, we moved through all the steps over seven weeks. One task was to construct a Day in the Life of a person living in a Scenario. Judy admitted to ‘cheating a little’ because she had used Chat GPT. Au contraire—great idea! The conversation that followed was a great learning for all of us. One of the observations from Judy was that ChatGPT wouldn’t ‘go dark.’ Each time she tried to include destructive aspects, AI negated the effects with a happy ending.

Since then, I’ve been thinking a lot about how to use AI in Scenario work. I must admit—with the right prompts, AI can write a nice story. Should we be using AI to write Scenarios that inform our strategic planning?

How AI can Help

One of the significant advantages of employing AI to assist in the creation of future scenarios is its remarkable efficiency. AI has the capability to rapidly sift through vast volumes of data and generate multiple potential scenarios, relieving human beings of the substantial time and effort required for manual analysis.

Furthermore, AI-driven analysis is inherently data-driven, enabling it to uncover subtle patterns and trends that might elude human observers. It can provide scenario developers with valuable data-backed insights, which can form the foundation for scenario planning.

Another compelling advantage is the objectivity that AI brings to the process. Unlike humans, AI is not influenced by personal biases or subjective opinions, ensuring a more impartial examination of possible future scenarios.

Lastly, AI guarantees consistency throughout the data interpretation and scenario generation process. By reducing the potential for human error, it enhances the reliability of the results.


Key points include:

  • Cautions in Using AI for Scenarios
  • Creativity and imagination as human traits
  • Remapping your thinking


Read the full article, Can AI Write Future Scenarios for Us?, on