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As we begin to consider the far-reaching and long-lasting impacts of the current pandemic, Robbie Kellman Baxter thinks ahead and shares her thoughts on the future of live gatherings and how that will affect a wide range of institutions, organizations, and individuals.

A few weeks ago, Facebook announced they’re canceling any large physical events with 50 or more people through June 2021. (Some they’ll hold as virtual events.) Microsoft announced something similar. Many organizations are allowing no business travel through at least June of this year.

 It looks like many organizations are going to be “virtual only” for at least another year.

And if businesses are being cautious, consumer gatherings are likely to be limited as well. What does that mean for sports, concerts, museums, theaters, theme parks and cruise ships? Industries most hard hit by the ban on large live gatherings include education, conferences, entertainment (sports, theater, concerts, amusement parks, museums, zoos) and travel.

 

Included in this article:

  • Re-engineering virtual events
  • Online content to maintain and deepen relationships
  • Four ideas to help you move forward

 

Read the full article, “The Future of Live Gatherings and What it Means for Your Forever Transactions”, on LinkedIn.