Surbhee Grover discusses diversity and inclusion and explains why solidarity is the key to forging a new paradigm of equality.
The fashion industry saw one debacle after another in 2018-19 that demonstrated just how wide the gap is between how businesses should behave and how they do. In the recent past, Burberry, Gucci and Dolce & Gabbana have been hurt by adverse publicity highlighting their cultural insensitivity.
Dolce & Gabbana’s “Eating with Chopsticks” commercials showed an Asian model trying to eat spaghetti with chopsticks. People called the ads disrespectful and racist, and the commercials were pulled within 24 hours. It was estimated that Dolce & Gabbana put ~$500 million (a third of its revenue) at risk as a result of the backlash. There have been many diagnoses offered (how did something so obviously offensive slip through the cracks of a diverse, global management team/ workforce?) and the general consensus has been that making strides in hiring for diversity doesn’t mean much if that diversity is not used effectively.
The last couple of years have seen diversity conversations expand to “Diversity and Inclusion”. But even as we fight for respect, religious sensitivities, representation on the Board, and the right to equal pay (for equal work), we might want to re-evaluate if this expansion is sufficient.
Read the full article, Making a Difference to Diversity Might Require us to Deviate from Existing Definitions, on the Thrive Global website.