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David Fields explains how to maximize the benefits of video conferencing by encouraging clients to give a testimonial. He provides five stellar tips, including questions to ask to ensure you make the most of the moment. 

Your consulting firm’s prospects and clients are settling into the video call format. Other than the relationship-building advantages of video, has this newly-accepted communication medium ushered in any valuable opportunities for your consulting firm?

You betcha.

Video testimonials are where it’s at.

Any testimonial from a happy client builds credibility for your consulting firm.

However, since most people trust what they see more than what they read, videos of people earnestly extolling your consulting firm’s virtues pack a particularly powerful punch.

Also, clients who record testimonials for you are more likely to hire you again and recommend you.

The five tips include:

• Set the stage
• Add an imagined colleague
• Directing the response
• Camera direction
• Reenactments

Read the full article, 5 Pro Tips For Transforming A Lockdown Into Killer Testimonials on David’s website.