Key Points in Managing Your Image

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Priyanka Ghosh shares an always valuable reminder on the importance of minding your assumptions and making sure others are reminded of your value.

Early in my career at a top Management Consulting Firm in New York my Senior Manager had asked me a question…”what is your brand, Priyanka”….that question had left me stumped! a) I had no idea what he was talking about; b) I always thought that when you do good work you get noticed for your work.  The idea of managing your image and shaping a perception had never crossed my mind.

Through that experience I had learnt a valuable lesson…don’t assume anything.  Don’t assume that your manager, your colleagues or the people who report to you know the good work that you are doing.  Like politicians, one has to learn to manage not only one’s career but also manage perceptions and create an image of how you would like to be perceived by others.

Lesson No. 1: What matters is not so much what you do or have done, but what other people think you have accomplished.  Don’t get me wrong – I don’t mean to say that you should ‘sound’ more than you ‘do’….but it is important to articulate what you have done.  Otherwise, people do have short-term memories and they tend to forget.  Which means that you need to manage your image as well as your real job.

Lesson No. 2: Don’t assume that people know what you are working on; take every opportunity to educate others.  Making sure that you share the right and credible information can be a powerful tool in shaping your profile in the workplace.

 

Key points include:

  • Managing expectations
  • Managing perceptions
  • The elevator speech

 

Read the full article, “Mirror, Mirror on the Wall.…” on promelier.co.uk.