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How to source expert interviews

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How to source expert interviews

In Episode 213 of Unleashed, I share tips on how to source expert interviews for your projects, both through expert networks as well as how to find them yourself. (Here’s a transcript for those who prefer to read rather than listen.)

The episode includes tips on:

  • Using an Upwork researcher to create the target list for outreach
  • How to reach out and make the interview request on LinkedIn
  • How much to pay an expert
  • Benchmarks for response rate you should expect
  • Pros and cons of recording the interview
  • Suggested design of interviewee tracking sheet (Download a template here.)

Generally, it is more economical to source expert interviews yourself rather than using an expert network.