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How to Manage the Current Disruption and Discover the Benefits


How to Manage the Current Disruption and Discover the Benefits


Barry Horwitz shares a recent post on how to deal with the current crisis and benefit from the disruption.

“A crisis is a terrible thing to waste.” — Stanford economist Paul Romer

Yesterday afternoon, I logged into what must be my 150th Zoom conference. What was once an occasional event has turned into a daily barrage of virtual backgrounds and unknowingly muted speakers.

Fortunately, it seems we are all getting better at this new reality.

Well, maybe not all of us. There is a regular participant in one of my standing group calls who, despite having been on many of these over the past several weeks, has not progressed in his ability to use the technology. For the duration of every call, he appears mostly offscreen and from far below, giving the rest of us either a view up his nose or of his ceiling (sometimes both).

Technological ineptitude? Maybe. But it struck me that perhaps he just has a certain expectation regarding the pandemic’s longevity.

In other words, if you believe that we will be in this situation to some significant degree for the next 18-24 months, then it is worth learning how to use Zoom effectively. If, on the other hand, you view COVID-19 as just a brief inconvenience, why bother?

Only time will tell which perspective is correct. But if you think, as I do, that it’s the former, it’s worth taking steps to position yourself and your organization as well as possible — now and for whenever ‘normal’ returns.


Three suggestions in that regard…

  • Find the opportunities
  • Support the transition 
  • Find ways to fail


Read the full post, With Crisis Comes Opportunity, on the Horwitz & Company website.