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In this post, Jessica Lackey identifies the five costs of misalignment and what you can do about it. 

It can be easy to stay super busy by taking action in our lives and businesses. #productivity #hustleculture

But if the actions we are taking are not aligned to our deepest blueprint, our inner knowing, then we aren’t truly operating in our highest gifts that will transform our revenue and results. We might be treading water, or “wasting time”, instead of being laser-focused on what will drive traction.

And acting with misalignment comes at a cost. More specifically, 5 costs.

Missed Revenue

Knowing who you are and being aligned with how you serve in your business is the key to revenue, both for new fans and returning customers.

Are you meant for deep work with a few clients? Or are you meant for creating a large and expansive platform?

In retail, are you known for higher-end, exquisite experiences? Or being able to replicate quickly at scale?

Do you love to teach? Or do you thrive on making and mastery and deliver hands-on, “done-for-you” service?

Key points include:

• Wasted busy time
• Missing your “Dream Team”
• Exhaustion and burnout

Read the full article, The 5 Costs of Misalignment, on LinkedIn.