Setting Up Your Consulting Practice

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Marketing

Topic: Update Your Traditional Resume

In addition to your bio page and LinkedIn profile, prospective clients may want to see your work experience in a traditional resume format

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You may think, “Oh, I will just create a bio page,” but a lot of folks still want to see a traditional resume in a traditional resume format that shows your experience up top and your education at the bottom, and a personal section—a standard format. So get that updated.

If you’ve named your firm, which I hope you have, that should be at the top, obviously. 

Some mistakes that I see people make are not including their address or not even including their city. If you don’t want to give out your address, that’s fine, but at least include the city where you live so people know your location. Make sure you have your contact information on there. Sometimes I’ll see a resume without a phone number or without an email address. So add those there. 

Make it easy to read. I suggest avoiding a big, long section at the top that talks about what sort of opportunities you’re seeking and so forth. Just jump right in … the typical experience, jobs. It shouldn’t be longer than two pages. You can have a separate document of a detailed project list. So this resume document doesn’t need to be 10 pages long.

One page is fine, two pages is enough, three pages is probably too much. You may want to have multiple versions of your resume and that’s great. You may want to have one for more strategy-type projects, one for operations projects, one for marketing projects. That’s fine. My suggestion is, though, don’t give them the file name of Will Bachman hyphen(-) strategy projects. Will Bachman hyphen (-) operations projects. It’s a little bit too obvious what you’re doing.

Instead, create different folders on your computer. Create one operations resume…another one, strategy resume. And then in the operations resume, save your “operations version” of your resume. 

 Some people will be looking for your resume, so you want to go ahead and get those updated.